m/SIX hires new CEO for UK and EMEA

m/SIX has hired iProspect’s UK chief executive, Jack Swayne, as chief executive for UK and EMEA. He will report to global chief executive Jess Burley.
Burley said: “Jack’s expertise in strategic planning, digital and analytics brings the type of expertise all of our clients crave. In addition, his experience in overseas markets makes him the right choice to lead our growth across EMEA.

Swayne said M/SIX had “many proof points that clearly differentiates itself in the market”. He added: “I believe it’s positioned for continued growth in an industry that continues to change at speed.

“Brands need full-service integrated teams, set up within their own business, that can move as fast as life. m/SIX is already delivering this for a number of incredible brands. The opportunity is to both lead and accelerate this approach in the market.”

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