LAUNCHING HOTELS.COM IN TURKEY AND ITALY

m/SIX have been working with Hotels.com across 9 EMEA markets since 2015, with the core objective of growing the brand in each market.

In a hugely competitive category, where the likes of Booking.com and Trivago spend a considerable amount more than Hotels.com and focus on price and experience, we strive to make Hotels.com stand out as an irreverent and funny challenger brand.

Throughout 2018 we launched new markets in Turkey and Italy, going from receipt of brief to live on broadcast channels in just one month.

By the end of 2018, brand awareness was up year on year across all active markets and m/SIX delivered significant savings on TV inventory.

SEE MORE

/NEWS

SEE MORE


/NEWS